Determinants of Employee Retention: A Comparative Analysis of Higher Education Institutes Peshawar

Authors

  • Rafia Saeed Butt Ph.D. Scholar, City University of Science and Information Technology, Peshawar Email: Rafiasaeed835@gmail.com
  • Dr. Asim Rahman Assistant Professor, Abbottabad University of Science and Information Technology, Abbottabad
  • Dr. Adeeba Khan Assistant Professor, University of Poonch, Rawalakot, AJK

DOI:

https://doi.org/10.63163/jpehss.v3i2.498

Keywords:

Employee Retention, Compensation, Training and development, Supervisor support, Job Characteristics, Work-life policies

Abstract

The objective of this study was to investigate the impact of retention factors in public and private sector institutes. It identifies the factors which are effective in retention in private/public universities in Peshawar. The universities which are selected for study are CUSIT and IMS, UOP. The study targeted the faculty members of the higher education institutions (universities) by convenient sampling technique. Questionnaires were used to collect responses; 200 questionnaires were floated to the faculty members of one public and one private university. Out of 200 questionnaires, 100 responses were received. Results are varied in both sectors but some major identified employee retention factors are – Compensation, Training and development, Supervisor support which are positively correlated. Effective retention measures can bring positive results to enhance commitment of employees and ultimate towards their organizations.

 

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Published

2025-06-29

How to Cite

Rafia Saeed Butt, Dr. Asim Rahman, & Dr. Adeeba Khan. (2025). Determinants of Employee Retention: A Comparative Analysis of Higher Education Institutes Peshawar . Physical Education, Health and Social Sciences, 3(2), 89–97. https://doi.org/10.63163/jpehss.v3i2.498